The Foundation for Verified Reviews.

For brands that need review momentum without policy risk.

The Problem

Many review programs rely on incentives or review pods.

Those tactics are common enforcement targets and can put ASINs at risk.

You need a review foundation that holds up over time.

Our Approach

Standwell helps brands launch compliant review programs through trusted partners. The focus is on getting the right customers in from the start, so reviews are earned naturally and stay policy-safe.

  • Focus on verified reviews.
  • No incentives. No review pods.
  • Built to follow marketplace rules.

When This Makes Sense

Standwell is a fit when you’re responsible for ASINs that:

  • New ASINs that need an initial base of verified reviews
  • ASINs below key rating thresholds (e.g., 4.0, 4.3)
  • Categories where reviews materially affect visibility and conversion
  • Brands prioritizing long-term account health

Next Step

A short qualification step to confirm fit and ensure compliance.